Inspiration, Monday Minute

Monday Minute: The Solo Struggle

Think life as a solo PR pro is easy? It's not. I talk about being open and honest in PR all the time. Today, I want to be honest about my struggles so far as a solo PR pro. Solo Struggles Here's the Inc.com piece that I mentioned in the video. Thank you Tara Hunt… Continue reading Monday Minute: The Solo Struggle

Hot Topic, Monday Minute, Public Relations

Monday Minute: Redefining PR

Thanks to PRSA for the inspiration for today's Monday Minute... how we as an industry are changing because of social media. Here is the story in the New York Times that I referenced. What do you as public relations pros think about PRSA's efforts here? Let me know in the comments.

Hot Topic, Marketing, Public Relations, Social Media, Technology

Don’t be afraid of PR, embrace it.

The title of this post may seem odd to you. Why, as a public relations pro, would we be afraid of the career we are in? Do we fear the news release? Developing a social media plan? On Tuesday, the wonderful Sarah Evans spoke to our PRSA chapter (Buffalo-Niagara) on a variety of topics, including… Continue reading Don’t be afraid of PR, embrace it.

Marketing, Public Relations, Technology

“Tout”ing your business email

Fact: We've all wanted to make sending emails for our businesses simple and easy. On the other hand, we as public relations pros would like to receive an email pitch email that doesn't seem like it was done by a robot. Last week, I took ToutApp for a test drive when they launched ToutApp 4.0. Simple… Continue reading “Tout”ing your business email

Guest Blog, Inspiration, Public Relations

Public Relations and Science: An Odd Combination

(Jas' note: I'm really happy to introduce you to Ryan Swafford, a PR student who has a background in chemistry and biology. I was immediately intrigued and began chatting with him. I asked Ryan to guest blog on PR and science.) Public relations workers must have knowledge of a wide range of topics to be… Continue reading Public Relations and Science: An Odd Combination