Tuesday Tip: Repairing the NHL Brand

The NHL is back, but it has a ton of work to do in repairing the damage done from its most recent player lockout. How could they start to fix a brand that now needs serious repair? I’ve got some suggestions.

 

 

Let me know your thoughts and what YOU would do, as a hockey fan, to help the NHL repair the damage.

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About JasMollica

"It's never too late to have a life and it's never too late to change one." That's something I tell students, friends, and family all the time. After living and working in New York City, I took my own advice in 2004, switched my career from the television/radio industry and got into public relations. Now, I spend my days as a PR/social media marketing consultant and get inspired daily. It's been a good ride, so far. But the car has plenty of gas left. I hope you'll join along in this guy's journey!

Posted on January 8, 2013, in Branding, Monday Minute, Public Relations, Sports and tagged , , , , , , , , , , , , . Bookmark the permalink. Leave a comment.

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