Better Social in 2015
Posted by JasMollica
So, we are on the verge of a new year (already?!). It’s a time to celebrate accomplishments and the good things we’ve done. It’s also a time to take a hard look at ways to improve for the year to come. I’m sure that whether you are a business or an individual, there are things you’d like to do better in 2015. Maybe it’s improving your bottom line or re-packaging your current brand.
In December, I love to take stock of where I stand, personally and professionally. It gives me a chance to take a critical look at how I’ve served my clients and whether I’m growing. I want to be better, as a business owner, a person, and a professional. These improvements also include social media.
There’s been good social and bad, just like every other year. However, I hope that in 2015 we see social media improve. Here’s five ways to do that:
1. Be smarter with your posting– Far too often this year, we’ve seen mistakes by brands and individuals. There are more “gotcha moments” (see Franco, James) and hitting the send button before a post is really looked at closely (see U.S. Airways). Don’t rush to update your Facebook page or that Instagram photo because you want to be funny or beat another brand to the punch. Think your posts through. You’ll be better off in the long run.
About JasMollica"It's never too late to have a life and it's never too late to change one." That's something I tell students, friends, and family all the time. After living and working in New York City, I took my own advice in 2004, switched my career from the television/radio industry and got into public relations. Now, I spend my days as a PR/social media marketing consultant and get inspired daily. It's been a good ride, so far. But the car has plenty of gas left. I hope you'll join along in this guy's journey!
Posted on December 9, 2014, in Hot Topic, Marketing, Public Relations, Social Media and tagged 2014 social media, Facebook, instagram, social media mistakes, Twitter, WordPress. Bookmark the permalink. 2 Comments.