Inspiration, Marketing, Personal Branding, Public Relations

The Grad School Debate

For years, we've heard the steady drumbeat of those that say it's imperative to get your Master's Degree if you want to move up in the public relations or marketing field. There are also many that disagree, saying it's not at all necessary. I disagree with both schools of thought. It's not imperative, but it's… Continue reading The Grad School Debate

Hot Topic, Marketing, Public Relations, Social Media

Better Social in 2015

So, we are on the verge of a new year (already?!). It's a time to celebrate accomplishments and the good things we've done. It's also a time to take a hard look at ways to improve for the year to come. I'm sure that whether you are a business or an individual, there are things… Continue reading Better Social in 2015

Hot Topic, Marketing, Personal Branding

Generation Labels: Limiting or Limitless?

On Oct. 21, I posed this question on Twitter:     I've been thinking a lot about the labels that are placed on generations. I don't hear much about the tags on Generation Y or Generation X, and when I did, it wasn't hammered home like the Millennial label is now. I accept the Millennial tag,… Continue reading Generation Labels: Limiting or Limitless?

Hustle Series, Inspiration, Marketing, Sports

Hustle Series: Darren Meenan and The 7 Line

You've all heard a story that intimates that a successful business that once started in "the basement of their home." In the case of Darren Meenan, this isn't a stretch. It's fact. What started with Darren, a huge New York Mets fan, wearing a simple t-shirt he made that stated "I Survived" in 2009, ended up becoming… Continue reading Hustle Series: Darren Meenan and The 7 Line

Guest Blog, Marketing, Personal Branding, Public Relations

Guest Post: A Mentor That’s a “Grand Slam”

[Jas' note: I first met Corinthea Harris via Twitter and noticed she was at Rowan University. We then chatted at last October's PRSSA National Conference in Philadelphia, Pa. It turned out we had something in common (aside from being from South Jersey): A great mentor.] After a whirlwind year – having three internships, trying my… Continue reading Guest Post: A Mentor That’s a “Grand Slam”

Marketing, Public Relations, Social Media

Improving Yourself as a PR/Social Media Pro

When it comes down to it, we don't know everything (Captain Obvious statement). From time to time, we are challenged with strategies, tactics, and platforms that are new to us. So what do you do? While this may sound like an easy enough answer, finding trusted pros and avenues to get educated (or re-educated), can… Continue reading Improving Yourself as a PR/Social Media Pro

Marketing, Monday Minute, Personal Branding, Public Relations, Social Media

Tuesday Tip: My Thanks to YOU!

This has been a wonderful year. One of growth, success, and honors. But, it would not have been possible without YOU. So, as I make my last post of 2013, accept my thanks for a year I won't forget. THANK YOU, ALL!

Hot Topic, Marketing, Public Relations, Social Media

Fake Hacks Are NOT a Good Marketing Plan

We have all witnessed the Twitter issues brands Burger King and Jeep had as its accounts were hacked. It was embarrassing for those brands and something that can be prevented. However, Viacom-owned MTV and BET decided it would be a brilliant (not) idea to hack themselves to capitalize on the hacking craze. My colleague Mike… Continue reading Fake Hacks Are NOT a Good Marketing Plan

Inspiration, Marketing, Public Relations, Social Media

Starting Small By Thinking Big

I am not Edelman; I'm not BlissPR; I'm not even Ruder Finn. I say that with no ounce of disrespect, either. Many of the people who work at those places have, in one way or another, provided inspiration to me. You see, those big players in our field helped shape how I wanted to run… Continue reading Starting Small By Thinking Big