Hot Topic

New Blog Series!

I enjoy giving back when I can. So, as we start a new year, it's time to help those in our great fields of PR, social media and marketing. Starting on Thursday, Jan. 3, I'll have a five-part blog series on things you can do to improve your career, day-to-day life in the office and… Continue reading New Blog Series!

Hot Topic, Job Search, Personal Branding

The Post-Internship Rules

Summer vacation is over, but it never really started if you had a PR/marketing/social media internship. Even before you packed up your dorm/apartment, you were already working at that internship. Well, now it’s time to head back to campus and say goodbye your supervisor and co-workers from that agency, firm, or business where you (hopefully)… Continue reading The Post-Internship Rules

Inspiration, Public Relations, Social Media

Working with Doubt

"What's the long face, what's all the crying for... Didn't you expect it when you opened your door." - Bruce Hornsby I've been a solo PR/social media marketing pro for nearly a year now. I chronicled my feelings as a new solo pro in May for Kellye Crane at It's been such great ride to… Continue reading Working with Doubt

Hot Topic, Marketing, Monday Minute

Monday Minute: Social Strategy

Today's Minute focuses on strategy and how important it is in our social age. Don't leave your strategies to chance, focus and plan precisely. What are some other social strategies you follow? Let me know in the comments.

Branding, Job Search, Monday Minute, Personal Branding

Monday Minute: Personal Branding

Two words that are certain to generate a reaction are PERSONAL BRANDING. Folks either hate the use of it in talking about YOU or they are very passionate in saying that we DO have a personal brand. In today's Minute, I discuss the pros of personal branding. What are your thoughts? Let me know in… Continue reading Monday Minute: Personal Branding

Hot Topic, Monday Minute, Public Relations

Monday Minute: Redefining PR

Thanks to PRSA for the inspiration for today's Monday Minute... how we as an industry are changing because of social media. Here is the story in the New York Times that I referenced. What do you as public relations pros think about PRSA's efforts here? Let me know in the comments.

Hot Topic, Marketing, Public Relations, Social Media, Technology

Don’t be afraid of PR, embrace it.

The title of this post may seem odd to you. Why, as a public relations pro, would we be afraid of the career we are in? Do we fear the news release? Developing a social media plan? On Tuesday, the wonderful Sarah Evans spoke to our PRSA chapter (Buffalo-Niagara) on a variety of topics, including… Continue reading Don’t be afraid of PR, embrace it.

Hot Topic, Inspiration, Job Search, Personal Branding

My inspiration is YOU!

It's been over a week since I let go from my job. While it's not a time where I've kicked my heels and celebrated, I have relished the new opportunities that are out there. While getting ready to work from home yesterday, I saw this Tweet from friend Stephanie Florence (@StephanieFlo): I didn't know anything… Continue reading My inspiration is YOU!