When it comes down to it, we don't know everything (Captain Obvious statement). From time to time, we are challenged with strategies, tactics, and platforms that are new to us. So what do you do? While this may sound like an easy enough answer, finding trusted pros and avenues to get educated (or re-educated), can… Continue reading Improving Yourself as a PR/Social Media Pro
This has been a wonderful year. One of growth, success, and honors. But, it would not have been possible without YOU. So, as I make my last post of 2013, accept my thanks for a year I won't forget. THANK YOU, ALL!
Spring has sprung! While you may start getting your house cleaned and yard spruced up, what are you doing to clean up your PR? I explain in today's tip. What are you doing this spring to clean up your PR?
"Honesty... it's such a lonely word."- Billy Joel In September, I embarked on my solo public relations pro journey. Although, it wasn't necessarily on my terms, I always dreamed of being my own boss. When the opportunity did arise, I was excited and eager to take on the solo PR world. It's been four months… Continue reading Solo PR can be rewarding and tough
One of the great things about social media is that it allows you to have a fluid discussion about hot topics and trends. PRSA is currently asking PR pros to help define PR, through its “#PRDefined” campaign. Last week, I read Mark Schaefer’s blog titled, “Marking the 100th Anniversary of the PR Profession’s identity Crisis.”… Continue reading Defining PR Sparks Debate… and that’s good!
Thanks to PRSA for the inspiration for today's Monday Minute... how we as an industry are changing because of social media. Here is the story in the New York Times that I referenced. What do you as public relations pros think about PRSA's efforts here? Let me know in the comments.
The title of this post may seem odd to you. Why, as a public relations pro, would we be afraid of the career we are in? Do we fear the news release? Developing a social media plan? On Tuesday, the wonderful Sarah Evans spoke to our PRSA chapter (Buffalo-Niagara) on a variety of topics, including… Continue reading Don’t be afraid of PR, embrace it.
Quick note: You can also read more on this topic at PRCog's Gear Grindings blog. It’s not often I get really fired up over a few tweets, but when I saw some of the stuff coming out of Michigan’s 2010 PRSA conference on April 22, I reached for the blood pressure cuff. The event, titled… Continue reading Are you interesting? Don’t be.
"Great moments... are born from great opportunity. And that's what you have here, tonight, boys. That's what you've earned here tonight. One game. If we played 'em ten times, they might win nine. But not this game. Not tonight. Tonight, we skate with them. Tonight, we stay with them. And we shut them down because… Continue reading It’s YOUR time
"Have you? Given me your very best? Because I know there's a lot more in you, a whole other level, that for some reason you just don't want to go to!"-Herb Brooks to Jim Craig (Miracle, 2004) When I embarked on my blog journey last December, I thought of it as just an extension of… Continue reading Keeping your personal brand fresh