Uncategorized

Tuesday Video Tip: Planning

"Plans are nothing. Planning is everything."- Dwight D. Eisenhower  Planning is part of our fabric as public relations pros. We make sure that clients have planned for an event, roll out, or social media campaign. In today's Tip, here are a few ways you can be better planners. How do you go about planning your… Continue reading Tuesday Video Tip: Planning

Uncategorized

Let me be your CEO of You coach!

Over the last four months, the CEO of You series has taken off even more than I expected. The apex was appearing at the PRSSA National Conference in Philadelphia last October. The response from the students in attendance and on social media was frankly overwhelming and flattering. In the weeks following, I had time to… Continue reading Let me be your CEO of You coach!

Branding, Personal Branding, Public Relations, Social Media

PRSSANC and Making a Difference

A week ago today, I left for Philadelphia, Pa. and the 2013 Public Relations Student Society of America's National Conference (PRSSANC). The buzz leading up to the event was incredible and the energy that filled the Loews Philadelphia Hotel was infectious. I had the honor and pleasure of presenting "CEO of You: Creating Your Personal… Continue reading PRSSANC and Making a Difference

Uncategorized

Personal Audits and Your Brand

On Oct. 26, I'll be speaking at PRSSA's National Conference in Philadelphia, Pa. (Cue the Rocky theme!) It's an incredible honor to be back in the city where I got my degree (#TempleMade) and my first job. The title of the talk is "The CEO of You," which focuses on personal branding. Whether you are… Continue reading Personal Audits and Your Brand